Outdoor Sportsman Group and Go RVing Launch New 'Weekends AWAY' Adventure Series Online
In time for vacation planning, new series across web and television highlights
the best locations to visit this summer…in your RV
DENVER (May 23, 2016) – Outdoor Sportsman Group (OSG), the world’s largest aggregator and content provider of outdoor lifestyle content, has teamed up with Go RVing to create the Weekends AWAY summer adventure travel series as part of an OSG Integrated Media initiative which began Monday, May 2.
Weekends AWAY details three great summer destinations to visit: Blue Mountain Lake, NY; Copper Harbor, MI and Steamboat Lake, CO — all in your RV. The Weekends AWAY website provides fun places to visit and photograph en route to an ultimate destination where your RV becomes your basecamp to adventure. Fish, hike, photograph and explore these three top destinations.
“We are excited to partner with Go RVing for an initiative that supports getting people out of their homes and on the roads of America to experience what our vast and magnificent country has to offer,” said Jeff Paro, President and CEO of Outdoor Sportsman Group Integrated Media. “As our brand continues to grow, we remain focused on keeping the promotion of outdoor lifestyle as our core.”
Content was created by outdoor travel experts who know all of the best places to visit with inside tips on great places to eat, what equipment to bring, fun things to do and tasty recipes you can make from fresh ingredients (and fish) gathered while visiting some of America’s most picturesque scenery in an RV.
Since the start date of May 2 and for the following four weeks, viewers have the opportunity to enter the Weekends AWAY Sweepstakes. There is a weekly prize winner of a $225 gift card to Cabela’s and one grand prize winner of a $4,000 shopping spree at Cabela’s. Enter for a chance to win all the gear you need for your weekend away in an RV.
"RVs pair perfectly with an active outdoor lifestyle making this partnership a natural fit for Go RVing,” said Karen Redfern, Senior Director, Marketing Communications at Go RVing. “Compact and lightweight towable and motorized RVs go from the highway to a basecamp with ease. We're excited to partner with Outdoor Sportsman Group to showcase real-life outdoor RV adventures."
Outdoor Channel also will give viewers a sense of what it’s like to “Go RVing” with the presentation of a four-part mini series – AWAY presented by Go RVing – in which several groups of friends and families utilize RV’s to escape the monotony of everyday life by reconnecting with Mother Nature in the great outdoors. Join the RV roadtrip to exciting fishing and hunting adventures, from the beautiful beaches and wild rivers of the Pacific coastline, to the wonders of the Florida backcountry beginning Saturday, June 4 at 12:30 P.M. ET.
About Outdoor Sportsman Group
Outdoor Sportsman Group is comprised of the world’s foremost media and entertainment brands for outdoor adventure enthusiasts. It includes three leading multichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network. The Group also consists of a number of established
integrated media assets: 15 outdoor magazines including Guns & Ammo, Petersen’s Bowhunting and Florida Sportsman, and 19 top websites, including BassFan.com. Additionally, Outdoor Sportsman Group includes television production operations, Winnercomm, as well as aerial camera businesses, SkyCam and CableCam.
About Outdoor Sportsman Group – Integrated Media
As a premier destination for the most avid outdoors enthusiasts, Outdoor Sportsman Group’s Integrated Media division is widely recognized for its strong special-interest multichannel brands, with 15 leading magazines – including Petersen’s Hunting, Guns & Ammo, In-Fisherman, North American Whitetail, Game & Fish – that reach more than 26 million readers. Its network of 19 websites, including BassFan.com, attract more than 38 million annual unique visitors, and hundreds of TV episodes of original branded hunting, sport shooting and fishing programming that airs on Outdoor Sportsman Group’s broadcast entities. Visit //outdoorsg.com for more information.
About Outdoor Channel
Outdoor Channel has been taking viewers across America and around the world on unparalleled adventures since 1993. Dedicated to the outdoor lifestyle and conservation, the independent cable network is a division of Outdoor Sportsman Group and provides a complete spectrum of riveting hunting, fishing, shooting and adventure entertainment. Outdoor Channel is the largest outdoor TV footprint in the country and is available in more than 50 countries internationally. Outdoor Channel can be viewed in HD and is accessible by broadband and mobile platforms. For program times and other information, visit www.outdoorchannel.com. Follow us on Twitter, Instagram, Facebook and YouTube, and download our iPhone and iPad app. #WhatGetsYouOutdoors
About Go RVing
AWAY is a place that’s not on any map, but you know it when you find it. It’s your place – wherever you want to discover, escape, play, and make memories with the people you love. And an RV can take you there for less than you might think. It’s the only way to pick up and go, without any reservations, without any hassles, and with all the comforts of home. So bring the kids. Bring the dog. Bring your fishing poles, your mountain bikes, a kayak. Find your AWAY – wherever it may be.
RV dealer locations, rental tips, campgrounds, recipes, activities, stories from other RVers, and so much more – Go RVing has everything you need to find your AWAY. Visit GoRVing.com and be one click closer to finding your AWAY. Follow us on Facebook at facebook.com/GoRVing, on Instagram at @GoRVing, and on Twitter at @GoRVing.
Tom Caraccioli | Outdoor Sportsman Group | 212.852.6646| firstname.lastname@example.org
Skylar Isdale | Outdoor Sportsman Group | 720.485.0446 | email@example.com