Skip to main content Skip to main content

Outdoor Channel Ranked #1 Among Outdoor Entertainment Networks in 2013

Outdoor Channel Ranked #1 Among Outdoor Entertainment Networks in 2013
Outdoor Channel Ranked #1 Among Outdoor Entertainment Networks in 2013

TEMECULA, Calif. - Taking viewers across America and around the world on unparalleled adventures for twenty years, Outdoor Channel is the undisputed leader in outdoor television. The cable network, which reaches nearly 40 million U.S. households, maintained its dominant position during the fourth quarter (Q4) ratings period, as well as full-year 2013.

From September 30 through December 29, 2013, Outdoor Channel delivered almost three times as many homes* each month as its closest competitor, according to data from Rentrak TV Essentials. The Q4 numbers were driven by a solid fall programming lineup of 95 shows that featured Ted Nugent, Willie Robertson, Luke Bryan, Jason Aldean, Michael Waddell, Lee and Tiffany Lakosky, Jim Shockey and more on captivating outdoor adventures.

The network's Q4 success was part of a 2013 four-quarter sweep in average audience, with Outdoor Channel out-delivering the second place network by +78%, +99%, +153% and +159% in each respective quarter in total day household averages.

Over the course of the full 2013 ratings year, Outdoor Channel surpassed its closest competitor by +120% in total day average household delivery. In primetime, Outdoor Channel delivered all of the top 50 programs among networks dedicated to outdoor entertainment.


The winter/spring 2014 lineup is already underway and Outdoor Channel fully expects to continue its 2013 success with the network's extensive roster of programming featuring esteemed outdoor personalities and celebrities.


Source: Rentrak TV Essentials, Network Summary, Outdoor Channel, Sportsman Channel, Q1 2013, Q2 2013, Q3 2013, Q4 2013. *Household Total Audience - Number of unique households that viewed the network for at least six consecutive minutes during each month. Total Ratings Year, 12/31/12 - 12/29/13. Top 50 Prime program ranking based on Average Audience % from Ratings Year Series Summary report rolled up by national start time. Prime - M-Su 7P-12A, Total Day - M-Su 6A-6A.

GET THE NEWSLETTER Join the List and Never Miss a Thing.

Recommended Articles

Popular Videos

Umarex The Modern Air Rifle: Air Archery with the Umarex AirJavelin

Umarex The Modern Air Rifle: Air Archery with the Umarex AirJavelin

The AirJavelin takes airpower into a whole new direction, with no strings attached. Powered by CO2, it launches a 170-grain arrow at 300 fps. With a full-length Picatinny rail on top and a short section below the barrel, it can be accessorized to the hilt. So, if you're interested in launching dozens of arrows downrange without ever pulling a bowstring, consider the Umarex AirJavelin.

Beyond the Bait: How to Effectively Fight Scrappy Smallmouth

Beyond the Bait: How to Effectively Fight Scrappy Smallmouth

The smallmouth's strength, speed and legendary ability to throw hooks tests anglers' skill and tackle. Once a fish is hooked, how do you keep it hooked? We'll discuss some key points to keep in mind while bringing a smallmouth to the boat in this episode of Beyond the Bait.

Crash Course: How to Fish Swim Jigs for Bass in Heavy Cover

Crash Course: How to Fish Swim Jigs for Bass in Heavy Cover

The swim jig is a big-bass lure in a small package; learn how to fish it now.

See All Videos

Magazine Cover

GET THE MAGAZINE Subscribe & Save

Digital Now Included!

SUBSCRIBE NOW

Give a Gift   |   Subscriber Services

PREVIEW THIS MONTH'S ISSUE

Buy Digital Single Issues

Don't miss an issue.
Buy single digital issue for your phone or tablet.

Buy Single Digital Issue on the Game & Fish App

Other Magazines

See All Other Magazines

Special Interest Magazines

See All Special Interest Magazines

GET THE NEWSLETTER Join the List and Never Miss a Thing.

Get the top Game & Fish stories delivered right to your inbox every week.

Phone Icon

Get Digital Access.

All Game & Fish subscribers now have digital access to their magazine content. This means you have the option to read your magazine on most popular phones and tablets.

To get started, click the link below to visit mymagnow.com and learn how to access your digital magazine.

Get Digital Access

Not a Subscriber?
Subscribe Now