Waking Up The Fish!
Just recently I have really gotten into Wake Baits and these baits are designed to do just what they are named for... Run just under the surface creating a "Wake" behind them. There are a bunch of wake baits on the market and some that I have had experience with are the O.S.P. Dai' Buzzin' Heavy Hitter, the IMA Rhoumba Wake, Jackall Bros. Zero Cherry, Magabass Griffon Zero and the Storm Sub Wart. All of these baits have some common elements that make them attractive to game fish and in appearance they are easily recognized on the wall due to their short fat bodies and stubby almost bent flat lip.
When fishing a wake bait it is best to use Monofilament or Fluorocarbon line just like crankbait fishing and the greatest thing about these baits is that they are a mix between a crankbait and a topwater. Rod power and action should be a serious concern if you want to land the vast majority of your strikes... a 7'0" - 7'6" Medium to medium heavy rod (the bigger the bait or heavier the cover the heavier the power) that has a moderate fast action will be the perfect tool to allow the fish to grab the bait fully yet still have the backbone to drive the hooks home and in most cases the slower you can reel the bait the better, especially in dirtier water so look for a slower gear ratio reel like the Shimano Curado E5 or Chronarch D5... both reels have a 5:1 gear ratio that will bring in 21" of line per handle turn.
The explosive hits are worth the price of admission just don't forget to keep reeling when they blow up and try to keep the drool off your shirt!