ICAST: Humminbird 360 Imaging A Hit

Since anglers first glimpsed Humminbird's 360 Imaging at this year's BASSMASTER Classic, the buzz has been electric. Of course, it didn't hurt that the biggest name in bass fishing, KVD, took the podium and said fishing with 360 Imaging is like having "Superman X-ray vision."


This endorsement, preliminary product data and some truly amazing screen captures from real-life fishing situations have had anglers around the world champing at the bit. Humminbird and its dealers have been inundated with impassioned calls and e-mails. Fishing forums and social media sites have been ablaze with speculation about shipping dates.

Fact: Anglers are psyched.

Those who've fished 360 say it's destined to go down in the annals of fishing history as a game changer like the first sonar, first LCD graph and Humminbird's Side Imaging.


Put on your party pants, the wait is over.

Humminbird has officially launched what may be the biggest advance in fish-finding marine sonar technology ever at this year's ICAST.

Help us welcome Humminbird's New 360 Imaging, the first technology to offer anglers complete around-the-boat underwater imaging. In a single sweep around the boat, 360 reveals high resolution images of structure, bait and FISH long before anglers get anywhere within casting range. Whether you're a pro or a weekend angler, 360 puts your fishing into warp drive. Now you can eliminate unproductive water and find fish easier and faster, giving you a home lake advantage wherever you fish. And the stealth advantage is unreal. Spot and stalk fishing up to 300 feet away is now within reach.


"Think of the advantage a tournament angler will have being able to see what's in front of the boat without spooking the fish," said Jeff Kolodzinski, Brand Manager, Humminbird. "Also, for the first time ever, an angler can have their boat in a stationary position and receive updated underwater images from around the entire boat. They could even see bait balls or fish swimming by."

Angl

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