Southern Lures Bigfoot -- The folks at Southern Lures have put bigger flippers on their Scum Frog so it can be used like a conventional buzzbait. The Bigfoot floats, so you can stop it and spend more time around weeds, brush and stumps. Or you can retrieve in short strokes between pauses. Seven color patterns are offered.

Snag Proof Bleedin' Frog -- The red hook on this newly designed frog bait makes the lure look like wounded prey. The hook design and position allow for better-penetrating hookups, and the redesigned body provides effortless side-to-side movement due to the unique weighting system. The lure is available in five colors.

Spro Bronzeye Frog Jr. -- Spro took its popular Bronzeye Frog 65 lure and made it leaner and meaner. The body has been redesigned to maximize the hookup ratio of the Gamakatsu Superline 3/0 EWG Double hook, and the lure is specially weighted to land on its belly. The Spro Bronzeye Frog Jr. is available in a variety of colors.

SPINNERBAITS
Culprit Spinnerbait -- This new lure features razor-sharp hooks; high-turbulence, super-flash blades; and a "live action" skirt for a fish-attracting action that entices aggressive strikes.

The bait comes in 1/8-, 1/4- and 3/8- ounce sizes and four colors.

Randy's Rollin' Runner -- Bass Pro Randy Howell helped design this new addition to the Road Runner series, which features a willow blade mounted on a ball-bearing swivel and a Bleeding Bait Hook. Howell combines this head design with a Berkley Gulp! Shad and fishes it on deep structure with a slow, steady retrieve. Available patterns are Albino Shad and Citrus Shad in 1/4- and 3/8-ounce sizes.

Worden's Rooster Tail -- All 10 Rooster Tail sizes, from 1/32 ounce to 1 ounce, now are available in six new "strobe" colors.

Strobe black, salmon fly, chartreuse, gold, rainbow and white make the Rooster Tail even more versatile in all water conditions.

Strike King Sandblaster -- This multi-species tail-spinner is perfect for fishing tailrace waters and rivers. Features include an oversized eye for increased strikes, a unique cut-hook for less fouling, an in-line French blade for better flash and depth control, and a premium finish.

SPOONS
Mepps Little Wolf -- This solid brass spoon will not rust or tarnish. Its unique reverse-curve design features 10 distinct highly reflective surfaces that disperse light equally in all directions. Sizes available are 1/8, 1/4, 1/2 and 3/4 ounce. The 12 colors offered include three GLO (glow in the dark) hues.